Requiem for a Banner Ad: Content Blockers as a Force for Good

If we want writers to make great work, vloggers to challenge our wit and then inventors to create new places for us to praise and critique them, somehow we need to pay. They need incentive because working for free is exploitative. We pay our politicians to change our countries and the immensely charitable Gates Foundation was born out […]

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Criticising a Competitor is the Worst Way to Advertise

So, you have this brand new, spectacle of a product, it is bound to make you lots of money, and you now need to put money towards advertising it. You could highlight it’s features, what makes it a cut above the rest. You could even (if you don’t mind being slightly annoying, and portraying your […]

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